Web Design Features
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To help with your research, we've listed our Top Tips for Commissioning a New Website that will help you get "up to speed" with some of the things that you should consider when upgrading or buying a new website.
We recommend that you read this and then give us a ring or visit our contact section and leave us a message so that we can get back in touch with you to discuss your individual needs in more detail. Alternatively review some of the web design features below and visit our web design pricing section for a quick quote. Please note that Consulting Room members will recieve a 10% discount off all prices quoted.
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Some more details about our web features……
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DesignThe corporate look, feel and design of your website will be based on your logo and offline marketing materials. It will include an Online Content Management System (CMS), XML site map for major search engine submission, 1 year's web hosting and site submission to Google Analytics for traffic statistics and performance tracking of your website. |
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HomeThe Home Page includes welcome information about the clinic with Unique Selling Points (USPs). It will include automatic random links to other areas of the website that will be of interest to new visitors, e.g., new treatments, special offers etc., as well as the latest news links. |
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Aesthetic TreatmentsThe Aesthetic Treatments section features a home page with a full list of the treatments that you offer, leading to detailed information, plus before and after images. Add and update your aesthetic treatments when required. |
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TestimonialsThe Testimonials page allows you to show valuable feedback in relation to your staff and services. These are linked to individual treatments that you offer. |
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Categories / ConditionsThis section allows you feature and link categories, conditions or problem areas to your treatment information. |
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About UsThe About Us page is a profile of the clinic, its history, location, staff and reasons why visitors should choose your services. |
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StaffThe Staff section includes biographies and images of your staff to give visitors more of a feel about the people working at the clinic. |
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BlogA Blog is a great way to keep your site dynamic. This section allows you to add articles, commentary and opinions from various designated authors on current 'hot topics'. All blog entries can be linked to bespoke categories and to treatments listed within the website. |
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NewsletterKeeping in touch with your clients via a Newsletter is a great way to generate new and continued revenue for your business. Delivered by a fully opted in email system, you can contact your mailing list as frequently as required to inform them of new treatments or products available in your clinic and include details of current offers. |
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PressThe Press section includes a list of all press articles that your clinic has been featured in. Display newspaper and magazine articles and content. |
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NewsThe News section includes a database of news articles which is linked to different categories within the website. |
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Contact UsThe Contact Us page will include all your clinic contact information, show full directions and a map link to Google maps. It will also include a contact form where details will be emailed to a specified email address and also stored within the Content Management System. |
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Call Back RequestIncluding a 'Request a Call Back' option on your site gives your potential clients the opportunity to select a time and date that is most convenient for a clinic staff member to call them back for information and appointment bookings. |
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Special OffersThe Special Offers page allows you can include details of seasonal discounts and promotions, packages and loyalty schemes such as 'refer a friend' deals. |
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Price ListThe Price List page allows you to display your pricing structure to visitors, including links through to information on the products or treatments. |
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Breadcrumb TrailA 'Breadcrumb Trail' showing the navigation route that a visitor is taking through the site will always be visible at the top of the page, depending on the design. This makes it easier for visitors to quickly return to a previously reviewed section without relying on browswer 'back' buttons. |
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LinksThe Links page offers direct links to useful external sites such as regulatory authorities, product manufacturers etc. is recommended for both further information for your visitors and for search engine optimisation strategies. |
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3D AnimationsHigh definition 3D animations are available for inclusion on your website to illustrate conditions and treatments, such as botulinum toxin and dermal filler treatments for wrinkles. Animations are for male and female 3D models. Powered by MEDiVision. |
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Site MapA full Site Map is created for both visitors and to assist search engines when they are indexing the site. We will also create an XML site map and submit that to Google for you; this will help with the Search Engine Optimisation (SEO) of the site. |
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Privacy StatementThe Privacy Statement shows visitors how you use any information that you gather on them. You will need to write this but a template can be provided for you to alter in the Content Management System. |
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Search FacilityA Search Facility which searches the content of your own website is provided at the top of every page within your site, helping visitors to navigate the content more easily. |
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Video EmbeddingThe ability to embed your own videos, such as clinic tours and patient testimonials, or to host your 'You Tube' content can be included as part of your site design. It has been proven that videos are a key element to any good site content as visitors often prefer them to simply reading text. We also have links to video production houses should you want to commission a promotional video. |
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Image PurchasingImages can be procured from large, online image warehouses, such as i-Stock, and fully registered in your name. Any images purchased for use in the website design are charged at cost. |
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Site Content Addition and ProofingInitial content and copy for your website can be proof read and loaded into the Content Management System for you. This would incur a small administration fee on a per page basis. |
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Flash EncodingBespoke, animated graphics and imagery can be included using Flash coding. The price will be dependent on certain criteria and the scale of the requirements, in terms of the number of separate streams and the pages on which they appear. Please ask for details. |
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Single Page Site AdvertisingA Single Page Site with online CMS allows you to promote and advertise your business with or without a main website. Highlight a single, key treatment/service offering on a one page advertising site with a link back to your primary site if you have one. Set up and ongoing monthly charges apply. |
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Micro-SiteA Micro-site with online CMS allows you to promote your business with or without a main website. A Micro-site will include a Home, About Us and Contact page, plus up to 5 separate pages for highlighting your key Treatment/Service offerings. A link will also be included back to your primary site if you have one. Micro-sites can be a key option for increased visibility and Search Engine Optimisation of your business. Set up and ongoing monthly charges apply with a minimum one year contract. |
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